1. Platform setup for executives.
We configure Apostle to fit the way leaders communicate and work.
- Define relevant content topics, groups and tone of voice for executives.
- Set up a dedicated invitation flow for leadership teams.
- Configure the platform to support executive usage.
- Prepare the signup page for future rollout.
2. Onboarding and activation.
We guide executives step by step, with a strong focus on context, impact and ease of use.
- Two executive kick-off sessions.
- How Apostle works in practice and why executive visibility matters.
- What it delivers for the individual and the organisation.
- Guidance for marketing and admins on planning and offering executive content.
- Clear distinction between executive content and regular employee advocacy content.
3. Evaluation and next steps.
We make results visible and define a clear path forward.
- Joint reporting and evaluation of early activity.
- Review of shared and submitted executive content.
- Sharing early insights and practical tips with executives via Teams or intranet.
- Advice on next steps and wider implementation.
Final evaluation and the next steps.
At the end of the program, we look ahead.
- Evaluation of adoption, reach and engagement.
- Identify strengths and improvement areas.
- Advice on further rollout.
- Roadmap for next steps, such as expansion or additional programs.
The employee activation program helps organizations implement employee advocacy properly. We don’t create content, we provide the structure and guidance to keep it active.
Not sure where to start? Don't worry!
We’ll help you choose the right approach and program for your organisation.
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Webinar: How Executive Profiling Drives Brand Success
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.
Locations
Rijksweg 38G
5386 LE Geffen
Keizersgracht 391A
1016 EJ Amsterdam
Urb. Montesol 23
03802 Alcoy (Alicante)
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