Employee advocacy

Reach up to 8× More People. Without Spending a Cent More on Ads.

Turn your employees into brand ambassadors. Your content, shared by the people your audience already trusts. Performance is measured in euros, not vanity metrics.

4.4/5
Trusted by top brands worldwide to activate brand ambassadors
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The opportunity

A company page reaches a fraction of your market. Your people reach all of it.

Every employee has a network your brand can't buy: colleagues, customers, prospects. When they share, reach compounds and the trust is already there. We call it Social Reach Optimization (SRO), the social equivalent of SEO. Here's how marketing teams use it, and how you prove it in 30 days.

2x

More clicks vs. company pages.

8x

More engagement vs. brandposts.

800%

More reach with personal posts.

+30%

More website traffic on average.

Maturity model

Four stages from Experiment to Integrate.

The platform automatically recognises your stage, unlocks the relevant features and guides you to the next step. Always actionable, always measurable.

01
Experiment

The first ambassadors are activated. Content is mainly corporate. SRO roles are not yet formally assigned.

Score 10–30
02
Collaborate

Marketing and ambassadors start working together. Campaigns are launched. SRO roles are formalised.

Score 31–55
03
Performance driven

SRO delivers measurable business results. Multiple Creators are active. Executive engagement is visible and measurable.

Score 56–78
04
Integrate

SRO is embedded in company culture, strategy and business development. Social media becomes a competitive advantage.

Score 79–100
Start here

Experience how it works in 30 days, risk free.

No big rollout, no commitment. We handle the groundwork, then you run a focused 30-day experiment with a small group. When it's done, you decide whether to continue or not.

01
Preparation

SRO Gap analysis and goals, content pillars, group selection and your intranet connection. We'll make sure everything's ready before day one.

02
The 30-day experiment

The clock starts. Your group shares, we help activate, and the SRO dashboard tracks reach, earned media value and engagement in real time.

03
Your decision

A ready-made business case on your real results, not estimates. Decide if and how you scale and at which plan.

Start
Day 1 – 30
Day 30
€1,450 one-time

Preparation included, everything ready before the 30 days begin.

Start the experiment →
After the experiment

Simple pricing that grows with your reach.

When the experiment proves the case, pick the plan that fits. All plans billed yearly and guided by a certified SRO Professional.

Essentials

€368/mo

billed yearly
The easiest way to start with employee advocacy. Ready-to-share posts arrive in employees' inboxes: one click to publish, no new tools or logins.
Collaborate

€778/mo

billed yearly
Employee advocacy that scales. AI handles the heavy lifting: content variety, smart timing, and automatic reminders to keep everyone posting.
PERFORMANCE DRIVEN

€1.497/mo

billed yearly
Actively manage how your brand shows up everywhere: webcare, monitoring, and governance across every channel.
Global suite

Custom

billed yearly
Built for international organizations that need local structure with global oversight, across teams, regions, and brands.

35% of our customers activate employees in more than one country.

Activate employees across borders, with automatic translation and native-language onboarding, while you keep central control. It's exactly why the Global plan exists.
🌍 Automatic translation
🗣 Native-language onboarding
🛡️ Central governance

Are you ready to see your reach multiply?

Request details about the 30-day experiment or book a demo.