Campaign & channel management.
Plan, publish and analyse content across all company channels.
Manage LinkedIn, Facebook, Instagram and X centrally while allowing regions and teams to adapt content locally. What this enables:
- Central content calendars with local flexibility.
- Consistent messaging across all corporate channels.
- Scalable campaigns without manual coordination.
- Clear performance insights per channel and campaign.
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Personalised content suggestions.
Make sharing relevant, voluntary and brand safe.
Employees, executives and partners receive content suggestions tailored to their role, region or interests. They can review and share in one click. What this enables:
- Higher participation through relevant content.
- Authentic sharing instead of copy and paste.
- Brand control without micro management.
- Activation via app, email or intranet.
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AI content engine.
Create and adapt content faster without losing direction.
The AI engine helps generate and refine content aligned with your themes, tone of voice and maturity level. What this enables:
- Faster content creation without quality loss.
- Post variations per audience, role or market.
- Guidance for teams that need support.
- Consistent messaging across all shared posts.
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Collaborative workflows.
Work together without slowing down.
Drafts, approvals, roles and segmentation make it easy to collaborate across marketing, communications, HR and local teams. What this enables
- Clear approval flows and responsibilities.
- Targeted content per team or segment.
- Faster activation without email chains.
- Brand consistency with the Canva integration.
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Analytics & KPI dashboard.
Measure reach, engagement and participation in real time.
The dashboard combines performance across channels and people so you can see what works and where to optimise. What this enables:
- Clear KPIs for marketing, HR and leadership.
- Insight into adoption and team activity.
- Proof of impact for campaigns and programs.
- Continuous optimisation based on data.
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Multi-layer governance.
Scale safely across regions, brands and teams.
Multi-layer governance makes it possible to manage central, regional and local teams in one platform without losing oversight or compliance. What this enables:
- One platform for complex organisations.
- Clear separation between global and local content.
- Governance aligned with brand and policy.
- Freedom for teams within clear frameworks.
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Integrate with your systems.
Apostle connects easily with the tools your organization already uses. With flexible integrations, employee advocacy becomes a natural part of your marketing, communication and IT environment without adding complexity for teams or employees.
- Connect Apostle with your CRM, marketing and communication platforms using APIs and webhooks.
- Single Sign-On (SSO) with Azure AD.
- Connect Apostle with hundreds of tools in your tech stack to automate workflows.
- Integrations with content and social tools enable teams to work with tools like Canva and publish directly to platforms such as LinkedIn.
Ready to explore the software and features?
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Webinar: How Executive Profiling Drives Brand Success
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.

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