The employer branding program is designed to:
- Increase employer brand visibility through employees.
- Support recruitment with credible, people-led stories.
- Enable real people to share authentic stories, beyond campaigns and vacancies.
- Align HR, recruitment and marketing around one approach.
- Make employer branding part of everyday behaviour.
- Build a sustainable foundation for long-term talent attraction.
What your organization gets.
We provide structure, guidance and behavioural activation.
- Strategic employer branding implementation plan.
- Employer posts framework (themes, storylines, tone of voice).
- Advice on internal communication and ambassador recruitment.
- Five onboarding and kick-off trainings for employees.
- One dedicated training for recruiters and admins.
- Monthly check-ins with recruitment-focused insights.
- Two quarterly reports with reach, engagement and employer branding impact
- Access to e-learning for admins and social creators.
Final evaluation and the next steps.
At the end of the program, we define how to scale.
- Evaluation of adoption, reach and engagement.
- Review of employer branding impact on recruitment.
- Identification of strong ambassadors and story formats.
- Advice on expansion to other teams or regions.
- Roadmap for continued employer branding activation.
The employer branding program is for organisations that want to move beyond employer branding campaigns.
Not sure where to start? Don't worry!
We’ll help you choose the right approach and program for your organisation.
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Webinar: How Executive Profiling Drives Brand Success
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.

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