Why this feature matters.
Employee participation often drops when sharing feels forced, irrelevant or risky.
- People want autonomy over what they post, content that feels relevant to them, and confidence that what they share reflects well on both themselves and the organisation.
- Personalised content suggestions ensure that content is always voluntary, tailored to the right audience and aligned with brand guidelines, without adding extra effort.
- Personalised suggestions ensure enough variation, so people don’t all share the same post.
Key capabilities.
This feature helps organisations activate people in a way that feels natural, relevant and easy to participate in.
- Personalised content per role, region or interest.
- Voluntary sharing posts, never forced.
- One-click sharing via app, email or intranet.
- Brand-safe messaging with room for personal tone.
- Higher adoption and more authentic reach.
Built for organisations that operate at scale.
Designed to keep content suggestions relevant and manageable, from small teams to large organisations and partner networks.
- Marketing and communication teams plan content centrally.
- Employees, executives, dealers and partners receive relevant suggestions.
- Users decide if and how they share the content.
Ready to explore the software and features?
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Webinar: How Executive Profiling Drives Brand Success
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.
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