1.2M
Estimated shortage of healthcare workers across the EU.
14%
EU citizens that find government work attractive.
35M
Work in the EU public sector, nearly 1 in 5 jobs.
76%
Find a job through their own network.
55%
Faster hiring with referrals.
2.6x
More applications on roles shared by employees.
800%
More reach with personal posts.
What this delivers for the public sector.
- Fill scarce roles without heavy ad spend: reach nurses, care workers and civil servants through authentic networks.
- Public trust through human voices: transparent, real stories build credibility with citizens and communities.
- Controlled communication: governance and approval flows keep every post compliant and on-message.
- Higher reach on a tight budget: organic employee reach stretches limited communications spend further.
- Measurable impact: clear insight into reach, engagement, applicants and recruitment impact.
Employer branding
Attract scarce talent through your team’s networks, more credible than any job ad.
- Colleagues share culture, services and open roles.
- Reach passive candidates who ignore ads.
- Measure reach, applicants and cost per hire.
Employee advocacy
Employee stories build public trust in the communities you serve.
- Share projects and the story of public work.
- Build transparency and credibility with citizens.
- One-tap sharing via app, email or Teams, compliant and on-message.
Executive profiling
Leaders who explain the why in their own words build trust official channels can’t.
- Leaders show the why and the people behind the work.
- Build transparency, credibility and accountability.
- Communications supports the content, so it stays consistent.
More reach & engagement. People trust people.
Content shared by employees consistently outperforms official channels. The reach grows organically, without extra communications budget.
- 2x more clicks on content shared by employees vs. official pages.
- 8x more engagement than on branded posts.
- 800% more organic reach on personal posts.
- 30% more website traffic through employee advocacy.
Built to integrate, not replace.
- Apostle is making employee advocacy part of current workflows.
- Employees receive content suggestions through channels they already use, such as email or WhatsApp.
- Single sign-on (SSO) ensures secure and frictionless access without additional accounts.
- Integrations with communication, recruitment and marketing systems keep projects, campaigns and messaging aligned across teams.
01
Preparation
SRO Gap analysis and goals, content pillars, group selection and your intranet connection. We'll make sure everything's ready before day one.
02
The 30-day experiment
The clock starts. Your group shares, we help activate, and the SRO dashboard tracks reach, earned media value and engagement in real time.
03
Your decision
A ready-made business case on your real results, not estimates. Decide if and how you scale and at which plan.
Top-rated on G2 as a High Performer.
Trusted by organisations building employee advocacy at scale.
“Apostle provides an easy way for your employees to share content that you have pre-approved beforehand.”
Mickael Timmermans
Marketing manager, Shimano
“The involvement in the organization has grown a lot. The likes and views go sky high. Sometimes employees' posts are viewed up to 8,000 times. You really don't get that with a company page!”
Bas van Seeters
Digital manager, Mérieux Nutriscience
“Because we started using Apostle, we saw a huge increase in employee interaction and engagement.”
Walter Young
Marketing manager at Canon Europe
“The participating employees are much more involved than before, we show the market what we have to offer better than ever, and we are top of mind very early in the customer journey.”
Luuk Slaats
CEO Centralpoint
“Apostle provides an easy way for your employees to share content that you have pre-approved beforehand.”
Erwin Sigterman
Business partner, Wienerberger
“Great tool that takes us to the next level. Apostle helps us to increase our local brand awareness, by getting more colleagues involved in sharing.”
Roxanne Daris
Business partner, Crowe Foederer
“Our work with Apostle is making an impact – we had the second-most active employees on LinkedIn.”
Pili Ollés Roig
Communications, Bridgestone
“We found the Apostle experiment to be very easy to start with. After the kick-off, we could start right away, and we're already seeing positive results.”
Donna Visser
Interim marketeer, van der Velden
“The results speak for themselves: in a month, we gained 3.6 times more organic reach than our LinkedIn page - a great addition to our channel mix!”
Carlijne Brouwers
Content marketeer, PIDZ
“For the target audience we are looking for in our job openings, my colleagues have a more specific network.”
Erik van ‘t Wout
Recruitment engineer, Enexis
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Ready to turn your people into authentic voices?
Request more information about the 30-dayexperiment, or book a demo
Webinar: How Executive Profiling Drives Brand Success
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.
Locations
Rijksweg 38G
5386 LE Geffen
Keizersgracht 391A
1016 EJ Amsterdam
Urb. Montesol 23
03802 Alcoy (Alicante)
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