When Collaborate is the right choice for you.
This is the most chosen plan for organisations scaling employee advocacy beyond the pilot phase. Collaborate works best if you want to:
- Build an active and repeatable advocacy workflow.
- Increase participation through structure and motivation.
- Involve multiple teams with clear roles and permissions.
- Combine centrally created content with employee-generated posts.
- Measure engagement and optimise adoption over time.
How it works for you and your team.
With Collaborate, employees actively log into the platform:
- They receive smart prompts and reminders, access curated content and can contribute their own ideas and posts.
- Teams are activated through clear workflows, light gamification and visibility into engagement.
- Communication and marketing teams maintain control, while employees gain ownership.
What’s features are included?
What Collaborate does not include.
Collaborate focuses on team-level adoption. These become available through additional programs or higher-tier setups.
Executive programs
Activation programs tailored specifically to executive teams and leadership visibility.
Activation flows
Structured activation journeys for partners, distributors or other external stakeholders.
Behaviour change
Advanced programs focused on long term behaviour change and sustained adoption.
External campaigns
Advocacy campaigns designed for external audiences beyond internal teams.
Single Sign On
Seamless and secure authentication through single sign-on with Azure AD.
Adoption level and pricing
Adoption level: ●●○○
Collaborate introduces structure, motivation and measurement.
It helps organisations move from participation to consistency. All licenses include a mandatory technical setup to guarantee governance, integrations and long-term adoption.
The Collaborate plan costs:
How organisations typically grow from here.
Organisations using Collaborate often:
- Standardise advocacy across teams.
- Increase active participation rates.
- Identify top-performing content and teams.
From here, many expand with activation programs for executives, employer branding or partners.
Build momentum. Activate teams. Scale with confidence.
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Webinar: How Executive Profiling Drives Brand Success
Discover how to turn your leadership team into thought leaders on social media. Learn how to involve them in employee advocacy for maximum impact.

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