Activate your sales reps as brand ambassadors on social media. They become thought leaders on social media and ready to create, strengthen, and nurture their relationships with prospects.
Sales reps who excel at social selling create more opportunities and are 51% more likely to hit their sales targets.
Engaging with prospects on social media will increase the level of trust and bonding. A crucial part of the sales funnel.
Leads through brand ambassadors are 7 times more likely to convert
Engaging with prospects through social media results in better sales numbers. When sales reps and managers share relevant content on their LinkedIn profiles, this helps to warm up prospects and stay connected to existing customers. But your sales reps need some help with that, as marketers know all the ins and outs of social media. So, encourage sales and marketing to work together.
Your sales team has no time to think of stories and create social media content on a regular basis. With Apostle, your marketing department creates unique content for your sales team. Then, they only need to share the content on their social media channels with one push of a button in the easy-to-use app.
Engage your (potential) customers on social media so that they will find you instead of you needing to cold call them. 64% of organizations with employee advocacy programs believe they’ve helped attract and develop new businesses. Customers acquired through employee endorsements also deliver higher margin contributions and have higher retention rates.
“Our goal was to make sharing posts and messages for our sales team easy. With Apostle, we’ve noticed that this pushes employees over the threshold to start sharing messages. Most ambassadors average at 1,000 views per post, which is a great reach!”
Not all sales reps know the advantages of using social media in their sales strategy. Help them become SRO specialists! With our employee advocacy program and e-learning, your sales reps will soon become social media-savvy brand ambassadors.
Cold calling is very time-consuming, whereas it may take you only a few minutes to write a personal message or share your thoughts on LinkedIn. Also, your sales team can save time by using ready-made social media posts from the marketing department.
Your sales reps profile themselves as an expert in their field by posting regularly on social media. As a result, they become more visible online and expand their network.
Our employee advocacy tool includes an inspiration wall with RSS feed and hashtag updates. This way, you’ll always be up to date with the latest news and trends in sales. Use this content to schedule thought leader posts for your sales team, so they are always sharing relevant content with their networks.
Ready to create, strengthen, and nurture your relationships with prospects?
Wil jij als marketeer het bereik en engagement van jouw organisatie vergroten op social media? Delen jouw collega’s nog geen authentieke, branded of thought leadership posts op social media en blijf je daardoor achter op de concurrentie?
Dan mag je deze masterclass niet missen!