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Join our Partner Program

Become a certified SRO Agency

We've established our partner program together with the esteemed Cialdini Institute. This offers your agency a unique science-based framework to generate new business opportunities for clients and prospects. 

The only official Certified SRO Agency program
Unique SRO program, including e-learning and live sessions
New science-based propositions to boost your authority and revenue

“As a certified agency, you’ll be able to drive results that benefit all: clients, employees, and your agency.”

- Dr. Robert Cialdini

Unlock a new revenue channel for your business with Employee Advocacy for clients

Maximize your client’s organic reach and impact

Achieve client's recruitment, marketing and sales goals with our unique Employee Advocacy Program for Businesses

Revolutionize marketing strategies with influencer marketing

The networks of brand ambassadors are the key to captivating your client’s target audience on social media

Use Cialdini's authority as the extra potential of your business

Use Cialdini’s authority to upsell your services and proceed to the next level in your clients’ social media strategies

Achieve expertise in employee advocacy strategies

Access valuable resources and excel in the science behind Social Reach Optimization

Are you interested in a partnership? 

Join our thriving community of Apostle partners

Why organizations invest in employee ambassador programs

Evolving social media algorithms lead to limited reach on corporate pages
Consistently rising expenses for online advertising campaigns
Conventional channels yield fewer and fewer results
Activating colleagues to share content without a program is too difficult
Branding through brand ambassadors is key

Establishing a distinctive and recognizable brand is more important than ever. By leveraging the influence of passionate brand advocates, businesses improve their brand image, expand their reach, and ultimately drive tremendous success. A necessary investment.

What’s in it for your customers?

Increase your client’s online reach

Authentic content contributes to more reach, up to 600 extra views per post.

Save time with Employee Advocacy Software

Employee advocacy software like Apostle helps your coworkers to post content up to 71% faster. Save time and make it easy & fast to post work-related content.

Hit sales targets

Sales reps who excel at sharing relevant content on their LinkedIn profiles create more opportunities and are 51% more likely to hit their sales targets.

Find more suitable candidates

Employee networks can help organizations grow their talent pools by up to ten times due to their relevance.

Strengthen your client’s employer brand

Activating your clients’ employees as brand ambassadors shows people what it is like to work for their organization. Furthermore, retention is 18% higher in organizations with engaged employees.

Boost your client's organization's credibility

76% of social media users trust employees' social media posts more than corporate posts. Real stories from real people are more credible than anything a company shares.

Clients we work with

Our clients operate in various industries in different parts of the world. We help them grow their online presence and achieve their marketing, HR, recruitment, and sales business goals. As a result, our customers will establish themselves as respected and trusted brands within their industry.

Partners who fit our ideal profile include:

Marketing Agencies

Your agency provides customers with social media and content services. However, you need an additional marketing channel to boost organic reach and distribute content.

Freelancers in marketing, recruitment, HR, or sales

You add strategic value to your client’s organization and have an affinity for social media. Enthusiasm is in your DNA, and you’re ready to motivate brand ambassadors in your clients’ organizations.

Innovative HR- & recruitment agencies  

You help your clients strategically achieve HR and recruitment goals, but you need an extra, cost-efficient recruitment channel to do so.

Apostle’s unique method for successful brand ambassador programs: SRO

Social Reach Optimization (SRO) is a strategy to supercharge brand ambassador programs combined with a straightforward brand advocacy platform.

Together with international scientists and top coaching program makers, we’ve developed an SRO program based on behavioral science. We certify SRO coaches and provide the tools and resources to become successful in implementing brand ambassador programs in each business with SRO.

What does the SRO Coach training entail? 

Apostle’s unique method for successful brand ambassador programs: SRO

Social Reach Optimization

Social Reach Optimization (SRO) is a strategy to supercharge employee advocacy programs combined with straightforward employee advocacy software.

We’ve developed an SRO program based on behavioral science with the Cialdini Institute. Become SRO Certified and get access to the tools and resources to implement employee advocacy programs in each business successfully.

This is what partners say about the cooperation with Apostle

“Apostle’s platform is really something we take into account in conversations with new customers when discussing their online strategy. It is a very nice USP.”
“The partnership is very pleasant because of the personal approach, but also because we get the feeling that we are working towards the same goal; making our customer successful! We use Apostle as an extra channel and opportunity to help our customers.”

Are you a good fit with our
partner program?

Frequently asked questions

What does the Certified SRO program bring to my organization?

Attaining the status of a Certified SRO Agency certifies you in the Social Reach Optimization methodology. This establishes you as an expert agency in establishing brand ambassador programs with SRO and grants you access to the latest insights on behavioral change.

SRO Benefis

  • A new strategic approach to social media for your clients; Social Reach Optimization.
  • Ready-to-go SRO program: pick the components you need
  • 20% kickback from every Apostle subscription sold
  • Generate new revenue by expanding and upselling your services with SRO as a unique proposition.
  • Get access to one of the best Employee Advocacy tools for your clients.

Do these benefits blow you away? Get in touch with our partner manager and we’ll send you the detailed information.

What is my investment in becoming an Apostle partner?

  • The cost of the agency SRO Coach Course, including certification, is €999,-* for every trained coach. The course requires a time investment of approximately 20 hours.
  • Follow the in-depth sales training included in the course to sell Apostle’s products and services to your clients for recurring revenue. The sales training requires a time investment of approximately 3 hours.
  • The Affiliate Agency purchases its own paid license and one-time set-up to use the platform so that employees of the organization become experienced users of the platform. For freelancers, this is not required.

Investments specific to Agencies:

  • Monthly professional license Apostle
  • One-time setup platform
  • Fully rebranded white label app for 55% higher engagement**
  • One-time setup white label app**

*Quantity discount included.
**Optional for small agencies.

Contact our salesteam for more detailed information.

What is Apostle's role, and what is my role as an agency or freelancer?

  • Apostle provides you with the Apostle platform and SRO Activation program for your customers. Two ingredients to make sure the brand ambassador program is implemented correctly, employees participate and continue doing so.
  • Furthermore, you or our colleagues follow the SRO Coach Course to become certified SRO Coach. As a partner, you’re also a preferred supplier for (potential) customers of Apostle.
  • You gain access to the Apostle platform and all elements of the SRO Activation Program. You can include all these elements in your offer to clients or simply pick individual elements to include in your existing services. This allows you to accompany new customers in implementing their ambassador program step-by-step. We provide the tools and resources you need.
  • In return, you can sell the Apostle platform and SRO Activation Program to your clients, onboard them successfully, and have access to a completely new revenue channel. A win-win!

As an agency, can I also purchase my own Apostle license?

Yes, you can, and it’s also a requirement to purchase your own Professional License for the Apostle platform, as an agency. By using the platform in your own organization, you become experienced users and benefit from and experience the results yourself.

What is Social Reach Optimization (SRO)?

SRO is the success formula for activating the stakeholders of an organization as brand ambassadors on social media, helping you to increase your online organic reach and gain more leads, customers, and job applicants. In this blog you can read more about Social Reach Optimization.

How do I become a certified SRO Coach to help my customers with Employee Advocacy?

We offer an SRO Coach Course to train you to become a certified SRO Coach. As a SRO Coach, you’re able to implement successful Employee Advocacy programs in each business. Read more about the SRO Coach Course on our Apostle Academy page.

What does it entail to be a SRO Coach, and what is expected of a SRO Coach?

In this blog, we explain everything there is to know about your role as SRO Coach.

I’m offering social media services. How do I combine this with being an Apostle partner?

As an Apostle partner, you can implement the SRO Activation Program with your customers. You can also offer your services as a manager of your client's social media accounts (as a Social Master) or as a content creator who finds the best stories in their organization (as a Social Creator). Contact us to start your Apostle partnership and learn more about your options.

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